AMCHAM MENA FORUM’S B2B FOCUS TO SUPPORT DIRECT BUSINESS GROWTH

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    The American Chamber of Commerce Bahrain (AmCham Bahrain), hosts of this year’s AmCham MENA Regional Council’s Annual Forum, today called on local and regional businesses from the MENA region to take advantage of the Forum’s focus on B2B engagement and the direct business development and partnership creation opportunities that the Forum, taking place the Kingdom of Bahrain on March 15-16, 2017, can provide.

    The Forum, which aims to promote the expansion of trade and investment between the markets of the MENA region and the US, will have a special afternoon dedicated to B2B engagement as part of the opening day’s proceedings.

    Sectors in focus where companies can be connected include but are not limited to financial services, industry, technology, retail, hospitality, F&B and real estate.

    The Forum is expected to attract more than 300 participants. These include leading regional and US corporates in addition to representatives from the US and MENA governments, multilateral financing institutions, representation from MENA Council member AmChams of Abu Dhabi-UAE, Algeria, Bahrain, Egypt, Jordan, Lebanon, Morocco, Palestine and Tunisia, in addition to representatives from other regional U.S. Business Councils and a broad range of international and regional business associations.

    With key decision makers and business leaders on hand, the Forum, including its B2B sessions, prioritize the delivery of a results-oriented programme for attending companies looking to more swiftly scale up for international investment, trade and business engagement.

    Commenting, Mr. Qays H. Zu’bi, President of AmCham Bahrain, said, “We’re looking forward to welcoming regional and US corporates and other business and government leaders to the Kingdom of Bahrain, where our aim will be to ensure that attendees of the Forum are given the right insights, tools and opportunities to connect with peers and partners to achieve tangible business growth. For over a decade the AmCham MENA Forum has supported the expansion of trade, investment and the development of business ties between the Middle East region and markets of the US. We look forward to delivering another successful platform for international business development and expansion and encourage all attendees, in particular, to take part in the Forum’s B2B sessions to ensure maximum value creation and the chance to be directly linked to potential customers, investors and partners for growth.”

    This year’s Forum theme is SMEs: Unlocking Economic Potential in the MENA Region and key topics to be discussed are:

    v The Regional SME Ecosystem: A Fresh look at Thriving Techniques

    v SME Financing Opportunities and Export Support Programs

    v The Integration of SMEs into the Supply Chain of U.S. and Multinational companies in the region

    Another important feature of this year’s Forum is an SME pitch session. In cooperation with CH9 (http://chnine.com), a company helping startups and SMEs, and with technical and knowledge support provided by Microsoft, a half-day event is being organized. This session aims to provide AmCham member companies with the opportunity to present their business case to groups of potential partners, investors and clients in support of accelerating international business growth. 10 AmCham member SMEs from across the region will be selected to present after being shortlisted by the organizers and supporting parties.

    Supporting the AmCham MENA Regional Forum from the Kingdom of Bahrain, whose economy will also be in the spotlight, is Strategic Forum Partners the Bahrain Economic Development (EDB), Tamkeen and the Bahrain Ministry of Industry, Commerce & Tourism. Also supporting the event are Bahrain Chamber of Commerce and Industry (BCCI), the U.S. Chamber of Commerce and the MENA Council Secretariat at AmCham Egypt.

    For information on how to take part and register for the Forum, please contact [email protected]