The Kingdom of Champions will the largest sports media initiative till date in Bahrain. The event is segmented as a multidimensional media product covering sports, entertainment, performance, celebrity appearance, brand presence, food festivals, road show and marketing exercises. This marks for the first time a media property originated in Bahrain will be showcasing a multifaceted sports media experience.
The event will have an impact on hospitality and service industry due to the huge inflow of audience from different nations. Athletes representing 21 nations will compete during the fight night. Special transportation and hospitality had already been arranged for athletes to meet the excess demand during the Brave International Combat Week. The event has already announced a fleet of celebrities from the Hollywood, Music Industry, Combat Sports Industry, Cricket and Bollywood.
John Cavanagh, the head coach who trains Conor McGregor, Darren Hill, Wanderlei Silva had already been confirmed for the event. The event will feature three championship titles that will be contested which is done for the first time in the history of combat sports in Bahrain. Top media and digital platforms will travel to Bahrain to cover the event which will further expand opportunities and scope of revenue for the economy.