Sunday, September 27, 2020

Cineco Announces the Reopening of Al Hamra Cinema Following Renovation

Bahrain Cinema Company, market leaders in the entertainment industry in the Kingdom of Bahrain, announced the reopening of Al Hamra Cinema, Manama on Thursday, the 22nd of June 2017, following extensive refurbishments.

The comprehensive renovation work was undertaken for a span of 2 months, and the Cinema now embraces a modernized facelift, substantially adding to its popularity among expatriates. Al Hamra Cinema, which holds the distinction of being the very first air conditioned theatre in the Kingdom of Bahrain, was established as far back as 1968; and with its considerable remodeling, now hosts the latest amenities and provisions, all revamped to offer an upgraded and enhanced Cinema experience to moviegoers.

The newly refurbished Cinema now features advanced seating with stadium layout playing to the convenience of moviegoers by offering increased legroom while adding to the sophistication and décor of the Cinema. Civil works were carried out for an improvised lobby setting to ease traffic and facilitate crowd control, as well as to modernize the common waiting areas at the ground and 1st level to enhance customer accommodation and comfort. Along with work being done on the physical nature of the Cinema such as concrete refitting, the Cinema also brings to life movies with enhanced screens and superior audio quality systems, pertinent to experience a visual marvel. Additional renovated features include, the incorporation of a separate balcony catering to a broader spectrum of audience, encompassing spacious legroom and accommodating similar seating capacity. The interiors of the Cinema underwent extravagant redecoration with redesigned step-lights, lush carpeting and flooring, and amiable wall décor.

Speaking on the occasion, Mr. Ahmed Rashed, the Chief Executive Officer of Bahrain Cinema Company said: “On behalf of Bahrain Cinema Company, I am thrilled to announce the completion of the renovation of the much enjoyed, go-to movie destination for expatriates in Bahrain. We are proud to present to our guests the remodeled Cinema which is an embodiment of our continued dedication and obligation to the public. Furthermore, it is everything we envisioned it to be, now with an assured guarantee of quality time well-spent, paired with unrivalled entertainment technology to capture the true essence of the movie; once again reiterating our commitment to our customers.”

“Developments in the entertainment industry is fast-paced and as leaders in the industry, we wish to offer our patrons with the utmost satisfaction in experiencing fine, well-crafted movies in the most elite setting with unparalleled facilities. Movie time is always a time to lay back, relax and enjoy quality time, with your loved ones, and we want our audience to know we offer nothing but the best at Bahrain Cinema Company”, he concluded.

The extensive renovation was executed without bearing any hindrance to ongoing screening, making provisions for movie fanatics to enjoy the blockbusters without any interruption. The first of its kind renovation of the Al Hamra Cinema, has the masses waiting to once again experience leisure movie time in the newly revamped state of the art gallery which has much to offer its patrons.

Cineco owns and operates a total of 49 cinema screens in the Kingdom of Bahrain and 47 screens in Qatar.

Since its establishment in the Kingdom of Bahrain in 1968, Cineco succeeded over the years by pioneering many firsts, establishing benchmarks in Bahrain’s entertainment industry.

Cineco continues to strive towards maintaining sustainable growth through the philosophy of business excellence using the best model

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