Tuesday, September 22, 2020

First Renault Store opens in UAE

Dedicated facility designed to embody Renault’s new brand slogan ‘Passion for life’

Arabian Automobiles Company Opens UAE’s First Renault Store

Dedicated facility designed to embody Renault’s new brand slogan ‘Passion for life’

Arabian Automobiles Company, the flagship automotive division of AW Rostamani Group and exclusive dealer for Renault in Dubai and the Northern Emirates, has opened its first ever Renault Store in the UAE. The launch event for the dedicated new facility, which is located on Al Ittihad Road, Dubai, was attended by Michel Ayat, CEO of Arabian Automobiles Company and Hakim Boutehra, Managing Director, Renault Middle East.

“Arabian Automobiles Company is proud to have played a major part in Renault’s ongoing success story through its position as the sole distributor for Renault vehicles in Dubai and the Northern Emirates. We are delighted to be able to take the company’s services to an even higher level with the inauguration of this new state-of-the-art Renault Store – the first such facility in the country and one introduced to maximise the customer experience and to showcase Renault’s winning attributes,” said Michel Ayat, CEO of Arabian Automobiles Company.

The Renault Store has been introduced to both capitalise on and to facilitate the continued expansion of the Renault brand. The new showroom has been styled to embody Renault’s new brand slogan: ‘Passion for life’ and has been ergonomically designed to ensure optimum customer engagement through a wealth of engaging features.

The Renault Store aims to transform the way customers experience the dealership network through a series of new visual space identity concepts, from its showroom through to its aftersales facilities. Pride of place is a number of Discovery Zones that have been designed to group the brand’s many winning facets under dedicated themes. The Headline Zone highlights the company’s most recent models, while the Passion Zone displays Renault vehicles of desire in a setting that emphasises the brand image. The Z.E. Zone reveals Renault’s fully electric range of vehicles and the Sport Zone showcases the company’s impressive motorsports pedigree and its range of performance vehicles.

Making use of the latest technology at the Renault Store is a Digital Bar, where customers can experience the brand while they relax and enjoy a coffee. A Brand Wall screens a video of Renault’s history and its array of achievements through the years, while a Car Configurator helps customers easily see how they can personalise the look of their selected model. The centre’s aftersales facility ‘Renault Service’ has been configured to offer peace of mind and time savings by taking care of everything through specific receiving zones and a ‘quick service’ pit-drop concept.

Managing Director, Renault Middle East, Mr. Hakim Boutehra stated: “The inauguration of the Renault Store represents a significant milestone for Arabian Automobiles Company and Renault. The Renault brand is growing day-by-day thanks to leading partners such as AW Rostamani Group, who make major investments to sustain our tremendous expansion in the UAE. The Renault Store has been designed to better meet customer expectations by providing a personalised welcome and the ability to see and touch the cars, view the colours and materials, book test drives, avail trade-in offers and  ̶  above all  ̶  to enhance the quality of relations with the sales persons and service advisors. With the Renault Store, we are delivering a unique experience through an outlet that is modern, friendly and dynamic. By 2017, all our showrooms in the Arabian Gulf will bear the colours of Renault Store. These new facilities will offer the very best customer service experience.”

Arabian Automobiles Company is expecting its new Renault Store to build on its already incredible levels of growth. Renault sales for Dubai and the Northern Emirates increased nearly 22% for last year over 2014, making it one of the fastest growing automotive brands in the region. Renault was one of the main drivers of the region’s automotive sector in 2015, which recorded an increase of 3.2% in total vehicle sales. Renault aims to further its expansion in 2016 with a number of initiatives that include the launch of the much anticipated new Renault Talisman and Koleos models.

 

About Arabian Automobiles Company

Arabian Automobiles Company (AAC) is the flagship company of AW Rostamani Group. With over 45 years in business, AAC is one of the leading automotive dealers in the GCC and exclusive distributor for Nissan, Infiniti and Renault vehicles in Dubai and Northern Emirates.

AAC is currently holder of Nissan Motor Company’s Global Aftersales Grand Prize award and is the only Nissan distributor worldwide to have won the award six years running.  In 2012, Arabian Automobiles was awarded the ‘Champion Distributor’ status by Nissan Motor Company for the third consecutive year and ‘Champion Importer’ for Renault in 2012. Arabian Automobiles was also awarded ‘Dealer of the year’ for Renault two consecutive years in 2011 and 2012. In 2013, Arabian Automobiles became the first private United Arab Emirates Company to enter the prestigious Palladium Balanced ScoreCard Hall of Fame for strategy excellence.

Across its Dubai and Northern Emirates network, Arabian Automobiles operates:

  • 13 new vehicle sales showrooms of Nissan and 3 new vehicle sales showroom of Renault
  • 6 certified pre-owned car facilities
  • 24Hrs Service Centre at Ras Al Khor, Dubai
  • Central Logistics Centre at Dubai Industrial City
  • 16 service centres
  • 14 spare parts outlets
  • Arabian Automobiles is both ISO 9001 & ISO 14001 certified.

MOST READ

Volunteering for Humanity: The phase III clinical trials in the Kingdom

The phase III clinical trials are being conducted in the Kingdom in collaboration with Abu-Dhabi based G42 Healthcare using a vaccine developed by Sinopharm...

Loan payment deference to help citizens, SMEs

The banks’ response to defer loan payments until the end of the year is a continuation of the initiatives in the financial and economic...

Plans to improve electricity, water services discussed

Electricity and Water Affairs Minister, Wael bin Nasser Al-Mubarak, received here today the representative of the third constituency of the Northern Governorate at the...

Bahrain marks World Patient Safety Day

Bahrain joins the world in marking the World Patient Safety Day observed on September 17. This year's theme is “Health Worker Safety: A Priority...

Gulf Air Appoints Bahraini Country Manager in Kuwait

Gulf Air, the national carrier of the Kingdom of Bahrain, announces that it has appointed Mr. Mohamed Ibrahim Al Hamer as a Country Manager...

Zain Bahrain introduces Zain Digital Natives Advancement Program for newly recruited Gen Z Bahraini employees

Zain Bahrain, a leading telecommunications operator in the Kingdom of Bahrain, fuelled by the passion to empower Bahraini youth with specific skills, recently announced...

Towards Creating Career Opportunities: Interview with Pakiza Abdulrahman

Bahrain Economic Development Board is an investment promotion agency chaired by His Royal Highness Prince Salman bin Hamad Al Khalifa, the Crown Prince, Deputy Supreme...

Health Minister receives Indian ambassador

Health Minister Faeqa bint Saeed Al Saleh, received Indian Ambassador to Bahrain Piyush Srivastava. The minister praised the historical relations between Bahrain and India in...

iGA announces jump in usage of government app & eServices

Government digital transformation efforts are proceeding at breakneck speed, as reflected by the quarterly eServices statistics report, which recorded a 20 fold surge in...

The aftermath of a historic night for BRAVE CF and Arab MMA

BRAVE Combat Federation’s vision of globalizing the sport started within the Arab world, which was often overseen by many other organizations, and to provide...

SCE launches training course for radiological and nuclear emergencies

The Supreme Council for Environment (SCE)’s CEO Dr. Mohammed Mubarak bin Dainah, launched the national training course on responding to radiological and nuclear emergencies. The...

HM King’s humanitarian initiatives lauded by Sudan’s foreign minister

Sudan’s Acting Foreign Minister Omar Qamar Al Din Ismail has praised the support of His Majesty the King to Sudan in various circumstances and...

Carrefour Bahrain Introduces ‘Click and Collect’: The Latest Innovation for Faster and More Flexible Online Shopping

Carrefour, operated by Majid Al Futtaim in the Kingdom of Bahrain, is introducing Click and Collect, a new service that will give online shoppers...

RHF Secretary-General visits flood-affected areas in Sudan

Royal Humanitarian Foundation (RHF)'s Secretary-General Dr. Mustafa Al-Sayed, visited some areas affected by the floods and torrents that swept Sudan. This came under the directives...

GLOMAT – The First Thai-Bahrain Hybrid Virtual Business Meeting

The Royal Thai Embassy, in cooperation with the Office of SMEs Promotion (OSMEP) Thailand, Institution of Small and Medium Enterprises Development of Thailand and...