Orange Telecom aims to grow revenue from its Africa and Middle East operations through expansion opportunities in the region. Orange sees Africa and the Middle East as key to the French company’s future, especially since it sold its mobile operations in Britain and Switzerland. Unlike its European businesses, Orange’s revenues in Africa and the Middle East are growing as more people switch to smartphones.
Orange has about 100 million subscribers in Egypt, Morocco, Tunisia, Senegal and Mali among other countries, and they brought in nearly 10 percent of group sales last year. Revenues from the region rose by 7 percent to reach 4.29 billion euros, generating operating profit of 1.4 billion euros.