RANGE ROVER SPORT SVR TAKES ON ARCTIC SILVERSTONE CIRCUIT CARVED ONTO FROZEN LAKE

 

  • Full-scale replica Silverstone ice circuit carved on frozen Lake Udjaur, in Sweden
  • Polar explorer Ben Saunders drives thrilling Range Rover Sport SVR around Arctic circuit
  • Land Rover Experience Instructor and former rally champion Minna Sillankorva demonstrates ice driving techniques
  • Range Rover Sport SVR is the fastest and most powerful Range Rover
  • Watch the film here

Land Rover Ambassador and polar explorer, Ben Saunders, swapped his snowshoes for winter tyres to put the Range Rover Sport SVR through its paces at a unique yet familiar test track near the Arctic Circle.

A new film released by Land Rover charts the world famous adventurer’s journey from ice driving novice to experienced veteran in Arjeplog, Sweden, on a full-scale replica of the Silverstone Grand Prix Circuit carved in the snow on Lake Udjaur.

With instruction from Land Rover Experience instructor and former rally champion, Finland’s Minna Sillankorva, Ben tackles the unique challenge of driving on ice behind the wheel of Land Rover’s performance flagship, the 550PS Range Rover Sport, complete with its thrilling V8 soundtrack.

Mike Cross, Chief Engineer Vehicle Integrity, said: “We pride ourselves on the all-terrain capability and composure of our vehicles, putting them through intensive hot and cold climate testing. The Range Rover Sport SVR is the most dynamic model we’ve ever produced and combining these qualities showcases the unique talents and expertise of our dedicated engineers.”

Range Rover Sport SVR is the fastest and most powerful Land Rover ever produced and accelerates from 0-60mph in just 4.5 seconds. It is the first model to wear the SVR designation being adopted by future Land Rover and Jaguar high performance models.

Ben Saunders, who has led expeditions to both the North and South Poles, said: “Obviously, I had an amazing day. It was my first time driving on ice and the most fun I’ve had on four-wheels. The performance of the Range Rover Sport SVR is simply breathtaking and its poise in the corners was astounding given the slippery conditions.” 

Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true ‘breadth of capability’ across the model range. Defender, Discovery, Discovery Sport, Range Rover Sport, Range Rover and Range Rover Evoque each define the world’s 4×4 sectors, with 80% of this model range exported to over 170 countries.

About Land Rover MENA 

Land Rover continues to build the world’s most capable all-purpose vehicles – a blend of refinement, performance and unmatched all-terrain capability making Land Rover vehicles distinctive and unique. Since the launch of the Series I in 1948, Land Rover has been there alongside the pioneering and visionary individuals who shaped the landscape of the Middle East.  Today, owners and enthusiasts in the region continue to demonstrate an overwhelming loyalty and passion for Land Rover products, leading to another year of growth in sales in 2014.

The current Land Rover line-up comprises the flagship Range Rover, now the best-selling Land Rover vehicle in the region, the All-New Range Rover Sport and Range Rover Evoque, complemented by the highly capable Land Rover Discovery/LR4, the iconic Defender and the new Discovery Sport, the world’s most versatile and capable premium compact SUV.

 

, follow up to date Jaguar tweets on Twitter at EMJaguarBahrain or Land Rover tweets on emlandroverbahrain

 

 

 

 

 

Land Rover MENA social channels:

https://www.facebook.com/LandRoverMENA

https://twitter.com/LandRoverMENA

http://www.youtube.com/LandRoverMENA

http://instagram.com/LandRoverMENA

http://www.flickr.com/photos/LandRoverMENA

live.landrover-me.com Hashtag: #LandRoverMENA

 myland.landrover-me.com

 

 

Distributed by prlinks on behalf of Euro Motors Jaguar Land Rover
For media enquires contact prlinks on 17822229