As Yahoo tries to breathe new life into its Messenger service, some industry analysts say it may be too little too late for a company mired in rumors of a possible sale and executive turmoil.

“I always say that companies should be throwing ideas against the wall to see what sticks, and then they should build on that,” said Jeff Kagan, an independent industry analyst. “But Yahoo hasn’t had an idea stick to the wall in more years than I can remember. I know they’re trying everything they can to salvage a future for Yahoo but, at this point, I think the writing is on the wall. It’s too late.”

The company announced Thursday that it’s building on the idea of its popular instant messaging client that’s been around for 15 years. Yahoo is pushing out a Messenger for mobile, the Web and Yahoo Mail, and said it will support the old Messenger service for only a few more months.

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