Batelco, in line with its commitment to provide world class communications and enable the Kingdom of Bahrain’s future vision, is building on its partnership with Ericsson, the world-renowned technology solution provider, to showcase ‘Wi-Fi Calling’ for multiple devices. The innovative solution is being demonstrated by Batelco and Ericsson at the Batelco Stand, which is part of the prestigious Bahrain Pavilion at GITEX 2016, the biggest annual ICT event in the MENA region taking place in Dubai from October 16 to 20.
“Batelco has always focused on delivering superior experience to customers by transforming digital lifestyles. With the current trend of customers using multiple devices, we are very eager to offer Wi-Fi calling to provide multi-device services to our customers,” said Batelco Bahrain CEO Eng. Muna Al Hashemi.
“Batelco has paved the way on numerous occasions to deliver innovative, convenient and customer-focused services. We believe that the new capability to extend our voice service to devices without a SIM-card is adding further value to our customers while elevating the communications standard in the Kingdom,” she said.
“The addition of multi-device functionality is another coup for Batelco as we focus on our vison to be the leading digital solutions and services provider. It also demonstrates the Company’s commitment in developing relevant Smart Living solutions which help to maintain Bahrain’s leading position on the international telecommunications market,” she added.
Ericsson, Middle East and East Africa Head of Region, Rafiah Ibrahim said: “This new partnership with Batelco is a strong signal of confidence in our ability to deliver comprehensive and innovative solutions that satisfy our customers in a fast-changing industry.
“We are excited to supply Batelco with our Wi-Fi calling system for multi-device, which is a clear example of how Ericsson’s technology leadership is helping to create differentiated user experiences,” Ms. Ibrahim said.
The service, developed by Ericsson, enables operators to extend voice service coverage from mobiles to Wi-Fi devices such as tablets and personal computers. Consumers will be able to use devices that have only Wi-Fi access capabilities to make regular voice calls. Wi-Fi calling also supports various options for call set-ups, such as simultaneous calls on several devices and the transfer of ongoing calls between devices.