Wednesday, September 23, 2020

Lexus LC 500 grabs Eyes

Lexus LC 500 grabs Eyes On Design Awards at 2016 North American International Auto Show

The all-new Lexus LC 500 luxury coupe grabbed two awards for design excellence on its debut at the 2016 North American International Auto Show (NAIAS), which was held recently in Detroit, U.S.A. The provocative, athletic flagship car bagged the 2016 EyesOn Design Award for Design Excellence in the Production Car category and for Interior Design.

The LC 500 which is inspired from the Lexus LF-LC 2+2 Hybrid Sports Coupe wins this award four years after the latter won the EyesOn Design best concept car award. The NAIAS 2016 EyesOn Design Awards honor the best production and concept vehicles making their worldwide auto show debut at the prestigious Detroit show. The awards are selected by active and retired design heads of automotive manufacturers and transportation design chairs from top art schools.

“I am so honored to receive the EyesOn Design awards for best interior design and for best production car from our design peers for the LC 500,” said Tadao Mori, Chief Designer of the Lexus LC 500. “The LC 500 is a clear result of the passion, hard work and collaboration between our designers and engineers for the future chapter of Lexus.”

The LC 500 is the first ever luxury automobile to feature a 10-speed automatic transmission. Powered by high-revving 5.0-liter V8 engine, the luxury coupe is also the first Lexus to use the brand’s all-new, premium rear-wheel-drive luxury platform, which promises enhanced dynamic capability and performance.

“The accolades for its design and the excitement that the LC 500 is generating is a very positive sign and reflects Lexus’ attempt at raising the bar in the luxury car segment,” said Takayuki Yoshitsugu, Chief Representative of Middle East & North Africa Representative Office, Toyota Motor Corporation. “This new coupe makes a statement, both in terms of style and engineering and represents an exhilarating and progressive design direction for Lexus. We would like to thank our customers for their support and loyalty which inspires us to create the best luxury vehicles for their driving pleasure.”

The design of the LC 500 shares many of the key elements, proportions and visual dynamism of the LF-LC concept car. The challenge for Lexus designers was to work in conjunction with the engineers to find new ways to redefine the Lexus design style with dynamic design and advanced technology.

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