Stock up for a healthy and tasty beginning to 2024 at Lulu Hypermarket’s popular ‘Let’s Eatalian’ promotion of authentic Italian food products and top-quality ingredients. The showcase of premium Italian food was inaugurated at LuLu in the Atrium Mall, Saar by H.E. Marco Millarte, Chargé d’Affaires ad interim at the Italian Embassy in Bahrain. He was welcomed by LuLu Hypermarket’s Regional Director Mr. Mohammed Kaleem.
For those with a sweet tooth, there are some seriously delicious sponge cake, Italian chocolate, pasta, fruit jams, sugar-topped puff pastry from well-known brands and Italian apples at special prices. Italian kitchen staples such as balsamic vinegar, olive oil, organic pasta and high-quality cheese as well as ready-to-go pasta sauce will also be in the spotlight.
There will also be specialty items such as high-quality sea-salt, extra-virgin olive oil, pasta, specialty Arborio rice for risotto.
On display at the entrance to the Hypermarket was also a celebration of Italian design: two sleek Ducati bikes. The ‘Let’s Eatalian’ promotion is organized in collaboration with the Italian Embassy and the Italian Trade Agency in Bahrain. It will continue till January 6th, 2024.
“We are particularly happy with the continuing success of the ‘Let’s Eatalian’ promotion held in collaboration with Lulu Hypermarket,” said Mr. Marco Millarte, “We are proud of the results achieved through this promotional campaign in terms of awareness raised on the local market towards the Italian food, the excellence of the products “made in Italy” and the tradition and sustainability of the Italian food industry”.
“LuLu Group is in a unique position to curate the ‘Let’s Eatalian’ promotion because we have a dedicated sourcing office in Milan,” said Mr. Kaleem, “Over the years, this promotion has won the hearts – and trolleys – of our shoppers and introduced some fantastic new Italian brands to Bahrain. This year-end promotion is a great way to kick-start 2024 with healthy eating resolutions.”