Y.K. Almoayyed & Sons, the authorised distributor of Infiniti in Bahrain, recently conducted the Infiniti Bahrain National Sales Competition for Fiscal Year 2015, which is primarily focused on frontline sales skills and a pre-requisite to selecting the national brand champion ahead of the regional Infiniti sales competition which awards the top 3 frontline performers in the Middle East and Levant region.
The competition pitted the skills and knowledge of 3 YKA Infiniti front liners with the aim to identify the best sales champion and representative of the Infiniti brand to compete in the regional contest to be held in Dubai during the month of April.
First place was awarded to MR. Essam Alhaiki , who received a total prize valued at 3,000 AED as a token of appreciation.
Awards to the champion were handed over by Rami Al-Salih, Assistant Sales & Marketing Manager of Nissan Gulf, Rahat Jalal, Deputy General Manager of Nissan gulf along with the Infiniti Sales Manager at Y.K. Almoayyed & Sons, Anas Abdulla.
Anas Abdulla, Infiniti Sales Manager at YKA Group said: “Y.K. Almoayyed & Sons is committed to continuously enhance the skills and learning development of staff with the aim of delivering unprecedented service to our existing and potential customers. Such initiatives allow our staff to develop their skills in a competitive environment and prove their hard work and dedication to the organisation and brand. Our objective isn’t only to choose the undisputed champion but also to improve and advance skills of all the participating members through recognition and motivation.”
“Fine tuning of knowledge and skills enables our staff to deliver a high quality service that meets the expectations of our customers and safeguards the reputation of our organization,” added Abdulla.
The competition focused on elements that included; product, general automotive information, sales processes and Infiniti technology and technical know-how. The day’s program commenced with a written examination, product walk around presentation and a one minute question and answer session that tested the individual’s ability to explain Infiniti’s range of technologies in detail.