WeChat, a 600 million users of China’s most popular mobile messaging app offers fitness tracker. The company today announced a new official channel called WeRun available from right inside the app that acts as a step counter.
WeChat first stepped into fitness tracking back in February, when parent company Tencent launched a WeChat app called WeChat Sports. But the move was not widely reported outside China at the time.
WeRun joins a host of other official in-app accounts rolled out by WeChat this year, including a payment channel to support UNICEF by allowing users to make donations without leaving the app.