The Kingdom’s leading telecom operator, VIVA Bahrain has been recognised with the ‘Most Innovative service of the year’ award for VIVA Cash at the CommsMEA Awards. This recognises VIVA Cash as a ground breaking application offering consumers the very latest secure and convenient digital mobile wallet technology for everyday payments with a value-added service of domestic and international remittances.
An integrated digital payment solution, VIVA Cash is the only mobile wallet solution that addresses both the banked and unbanked population that includes low-income groups. Through its collaboration with banks, remittance companies, financial service providers and big merchants, VIVA Cash continues to provide several digital money opportunities for all income groups with digital money services that are secure, affordable and efficient to use. This has proven to be a major breakthrough for VIVA to reach out to the wider community enabling them to be a part of Bahrain’s cashless society.
Commenting on the ‘Most innovative service of the year’ award, Eng. Nezar Banabeela, VIVA’s Chief Executive Officer said, “This recognition is a testimony for VIVA Cash as the most innovative and accessible mobile wallet for digital financial transactions in Bahrain. With business and private life becoming increasingly digitized with the usage of online solutions by the local community, there is a growing market need for sophisticated and secure digital payments in Bahrain. VIVA Cash aptly addresses this while enabling us to be at the forefront of supporting Bahrain progress towards its vision of evolving into a digital economy.”